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Phone number (DID) PPC: pays when the call qualifies 4 steps

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1

Dial our number

In Moja, add InboundX as a target that sends calls to this phone number. Every call you send to it reaches us; there's no ping.

Our phone number
BUYER_PHONE_NUMBER
This one is a sample. Copy yours from your setup message or the portal's Setup page.

From Moja's documentation Quoted as the platform documents it.

Where to add a number targetDocumented
Targets / RTBs → Targets → Create New; choose Number Target and select the buyer.
The number fieldNot confirmed: confirm with Moja
Targets / RTBs › Targets › Create New
Name
InboundX
Number
BUYER_PHONE_NUMBER
Illustration: the menu path is from Moja's documentation; the screen may look different.
2

Keep the caller's own number

This is our requirement: the call must reach our number with the caller's own number as the caller ID. We tell calls apart by that number, so your own number, or a hidden one, won't work.

Not confirmed for Moja. Where Moja sets the caller ID on a call to a number isn't confirmed. Confirm with Moja that it passes the caller's own number through.

From Moja's documentation Quoted as the platform documents it.

The caller's number on a forwarded callNot confirmed: confirm with Moja
Passing the caller ID throughNot confirmed: confirm with Moja
3

Don't convert on call length

This campaign pays when the call qualifies, not after a number of seconds. Turn off any duration conversion on the target that dials our number. The postback in the next step tells Moja which calls paid.

Not confirmed for Moja. How Moja turns off a duration conversion isn't confirmed. Confirm with Moja that only the postback marks a call as paid.

From Moja's documentation Quoted as the platform documents it.

Turning off the call-length conversionNot confirmed: confirm with Moja
4

Tell your platform which calls paid

When a call pays, we call a URL on your platform with these tokens filled in. Here's where to find that URL:

In Moja, go to Webhooks → Incoming → Create, choose update_revenue and copy the generated endpoint URL. Moja documents GET with call_log_id={CALL_ID} and revenue_paid_out={PAYOUT}; keep the generated moja_auth_key on the URL. Use {PHONE} as phone_number only if you intend to update every matching call in the configured window. Send test before using it for completed calls.

Your call ID
{CALL_ID}
What the call earned, in US dollars
{PAYOUT}
The caller's number
{PHONE}
It should end up like this
https://your-platform.example/conversion?call={CALL_ID}&phone={PHONE}&payout={PAYOUT}
Required: it's the only way Moja learns which calls paid.

From Moja's documentation Quoted as the platform documents it.

Where conversions are set upCheck in your platform
Webhooks → Incoming → Create → update_revenue. Generated endpoint uses moja_auth_key in the query, with GET or POST supported.
Conversion URL templateCheck in your platform
https://webhooks.moja.cloud/update-revenue?moja_auth_key={POSTBACK_KEY}&call_log_id={CALL_ID}&revenue_paid_out={PAYOUT}
Conversion caveatsCheck in your platform
Call must be completed and connected or update can return 422. phone_number fallback can update multiple calls within the configured match window; prefer call_log_id.
Converting on a postbackNot confirmed: confirm with Moja
Webhooks › Incoming › Create › update_revenue
Name
InboundX
Conversion URL
https://your-platform.example/conversion?call=…
Illustration: the menu path is from a Moja guide that is not reviewed yet. Check it in your platform.

Test my setup

A number has no ping to test. Make one real test call:

  1. Tell your buyer when you're ready, so they can watch the first call arrive.
  2. Send one real call through Moja to our number.
  3. Check the call in your portal's call log. When it pays, check the conversion reached your platform.
Still stuck? of your setup and we'll point at the wrong field.Every platform at a glance
Your ping keys come from the buyer you send calls to. Ask them for a key, or for help with your setup.© InboundX